“In this essential book, Alice Finn shows that women have the power to rewrite the rules when it comes to managing their money. As a leader in financial planning, Alice knows better than anyone the core tenets of smart investing. Smart Women Love Money is a manual for how women can use five simple rules to achieve their financial goals.” —Andrea Jung, President and CEO of Grameen America and former Chairman and CEO, Avon Products
Learning to apply the power of investing is the last frontier of feminism. Women who invest can succeed without asking for anyone’s approval; the stock market has no glass ceiling and it does not care what gender you are. Yet, women still have a blind spot when it comes to managing our money. Why, when women have broken barriers in business, sports, politics, science, and the arts, are we still afraid to shine in finance?
Especially when as many as nine out of ten of us, at some point in our lives, will have to manage our finances and those of our family. Most women earn less than men over a lifetime, so we must make the money we do have work for us as much as possible.
Now—instead of simply offering to invest your money for you—wealth management expert Alice Finn (called “The Giant” by Barron’s) is giving you a solid financial education so you don’t pay the cost of opportunities lost by not investing: the ability to pay for a college education, own a home, change careers to pursue a dream, or retire.
Alice Finn shows you can have it all and pay for it yourself, too, in SMART WOMEN LOVE MONEY: Five Simple, Life-Changing Rules of Investing (Regan Arts; April 2017), the first step in educating yourself, learning how to invest wisely, and building a portfolio for the resources to live a productive and secure life for years to come. Drawing on more than 20 years of experience as a successful wealth management adviser, Finn shares proven strategies for women at all stages, whether starting a career, home raising children, or heading up a major corporation.
It’s beyond time to change the game, when the majority of millennial women still feel a typical investor is an old, white man; when only 53% of women have begun saving for retirement, compared to 65% of men, and when the average balance for women’s 401(k) retirement accounts in mid-2016 was $75,771, while men’s 401(k) accounts contained an average of $115,835, a difference too large to be explained by the gender wage gap alone.
Finn will show you how to invest in your financial future with five simple rules that cut through the unnecessarily complex jargon of Wall Street. The five life-changing rules will: motivate you to invest, focus you on strategy that really matters, simplify your investing, keep you on track, and ensure your fees are low so you don’t lose half your wealth to Wall Street (yes, many people do that and don’t even know it’s happening).
Finn’s five life-changing rules:
This book is particularly timely as the Trump Administration is questioning the Obama-era Fiduciary Rule, meant to protect consumers by requiring all financial advisors who manage client retirement accounts to act as fiduciaries, putting their clients’ interests ahead of Wall Street’s interest. SMART WOMEN LOVE MONEY will give you the needed information to protect yourself and all of your assets, whether or not the Fiduciary Rule is put into effect, and if you invest outside of qualified retirement accounts, where the Fiduciary Rule does not apply. It also includes important questions to ask a financial advisor and an easy-reference financial glossary.
Whether you have $10, $1,000, $10,000, or more, it’s time to get smart about your money. Embrace the full potential of financial independence and prepare to reap the rewards with Alice Finn’s SMART WOMEN LOVE MONEY.
ABOUT THE AUTHOR
Alice Finn is a wealth management expert. Featured as “The Giant” by Barron’s in its inaugural list of the Top 100 Independent Financial Advisers, she has appeared as a top financial adviser on CNBC and been named repeatedly by Worth Magazine as one of the Top 100 Wealth Advisers in the United States. She is the CEO of PowerHouse Assets LLC, a firm she founded to help women become more engaged in their important financial matters. Among other outreach activities, the firm hosts “PowerHouses,” woman-to-woman educational discussions about investing to plan for the financial future. Prior to that, Finn was co-Founder, CEO and Chief Investment Officer of Ballentine, Finn and Company Inc., named the #1 wealth management firm by Bloomberg, where she grew the firm’s assets under advisement to $5 billion. Under her leadership, the firm was honored with the Growth Leadership Award by the Family Wealth Alliance and was consistently named by Charles Schwab as among the industry’s best-managed firms. Prior to becoming a financial advisor, Finn worked in the general counsel’s office at NASA. Finn is a Certified Financial Planner (CFP®) professional, received her AB from Harvard, has a MALD from The Fletcher School at Tufts and a JD from Harvard Law School.